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For the last two years, BHIT achieved rapid growth by building a solid operational infrastructure. It is leveraging this success. I feel it will become one of the leading online auction sites on the Internet, since it already has a customer database of over 100,000 registered users. BHIT created what appears to be the most sophisticated process transaction software on the Internet -- it enables true data warehousing. BHIT plans to use stored customer information to project & plan product offerings, allowing it to make suggestions based on current customer demand. Market BHIT has an agreement with Interactive Marketing Inc. (IMI). IMI helps BHIT create, plan, & implement an integrated business, branding, & marketing strategy. It also assists in developing new relationships, innovative sponsorships, & e-commerce opportunities to maximize revenue & market share. BHIT is in good company -- IMI helped Yahoo!, Lycos, American Express, Citibank, Barnes & Nobel.com, Microsoft, Netscape, CBS, & others. BHIT just launched an aggressive marketing campaign. It started with an advertising agreement with DoubleClick Inc. (NASDAQ/DCLK) for a campaign that will extend through Q3 1999. The DoubleClick network is a collection of highly trafficked, premium brand sites. The beginning of a multi-pronged strategy, it will be coupled with print & radio. The goal of the combination is to accelerate BHIT's auction traffic. It also went after & got targeted listings & sponsorships on Gomez.com & InternetAuctionList.com. Management Timothy Black is president, CEO, & founder. He grew the company in two years from a start-up to a major player in the Internet auction industry. He developed his Internet genius at Midisoft Corporation, where his team was responsible for the entire software & hardware product base. Before that, he was a purchasing agent for Attachement Corporation. .... Jeffrey Mendenhall is VP. He led Microsoft's Personal Business Systems Training Group, testing & auditing all Microsoft's MOC Courseware. Leading the company's Server Build team, he built, tested, & troubleshot servers for Microsoft's Worldwide Data Center. .... Alan Gerson is a director. He is a communications attorney, currently president of Interactive Marketing Inc. He directed Program Standards & Broadcast Administration for NBC for about 19 years, was executive VP of Home Shopping Network, Inc., senior VP of Ticketmaster, & president of the Marketing Products Group for SOFTBANK Interactive Marketing. An expert in e-commerce, he has consulted for the world's leading media, electronic, & interactive marketing companies. .... IMI Interactive Marketing Inc. will direct marketing & business development. IMI's work with sites like Yahoo! & Netscape are billion-dollar success stories. IMI represented Yahoo! to create its initial advertising & promotional strategies. More recently, it |
created the blueprint strategy for the "Lycos Network." Other clients include CBS, NBC, ESPN, Coca-Cola, Microsoft, Disney, Paramount, & Warner Bros. Financial Status For Q1 ended 3/31/99, revenue was $209,207, up 56% from Q1 1998. Net income was $17,339, or 8.2% of sales. These results reflect operations prior to its recent public offering & subsequent $3 million equity financing. Recommendation I recommend BHIT for both midterm & long-term appreciation. I like the fact that the company is embarking on an aggressive multimedia marketing campaign. I applaud management's decision to use such competent avenues for its financial PR efforts as WallStreetCorner.com & Stockcom, Inc. I like the fact that BHIT is taking advantage of two rapidly growing markets; the Internet, & online auctions, both of which are increasing in popularity. Here are some other things I like:
Contact Call BHIT at 425-424-3660, fax 425-424-3661, or write 204 18702 North Creek Pkwy, Bothel, WA, 98011. www.bidhit.com You may also contact their IR firm, Park Avenue Capital Corp. at 80 Fifth Avenue, Suite 401, New York, NY 10011 -- 800-953-8711, or fax: 212-727-3685. ...continued on next page, click here |
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